Zach Lee, Head of Design
Zach Lee is Head of Design at Boomtown Accelerators, where he oversees all visual brand development and standards across multiple programs and channels.
Zach is a creator and builder. His superpower enables him to distill complex ideas into digestible and easily understandable visual elements. He brings to life clean, crisp brand elements that can extend throughout a wide variety of uses from digital, video, print, physical signage, tradeshow graphics, custom apparel, and other projects. He holds a high standard for design excellence and is committed to ensuring the best possible outcome for Boomtown’s clients and audience.
Zach has led a more than 20-year career as a multidisciplinary designer. First working for the prestigious and award-winning design firm, Communication Arts (which stems from the legacy of the Charles & Ray Eames office), he led teams working on large-scale branding and entertainment projects throughout the U.S. and Europe. Zach pursued a successful freelance career for 10+ years where he helped to deliver high-quality design solutions for major brands like Whitewave, Zayo, Gaiam, and the State of Colorado branding project. He has produced extensive projects for smaller boutique brands such as Point6, Skratch Labs, Donnelly Cycling, Rowdy Mermaid, and Rapha.
Zach strongly believes that creativity and innovation comes from a wide variety of sources and is always on the hunt for solutions that solve problems and create momentum. He finds massive inspiration in the entrepreneurial spirit of startups and thrives on seeing connections made between partners and founders.
Zach has a Bachelor of Fine Arts with a focus in Environmental Graphic Design from Rocky Mountain College of Art & Design (RMCAD) in Denver, Colo.
Zach is the creator of the Boulder Bike Map, a highly stylized and simplified view of the vast cycling network in and around the Boulder area. He continues to create compelling designs to help cyclists become informed and inspired to start their adventure by bike. Zach has been highly involved in the local cycling community throughout the years helping to create Boulder’s Valmont Bike Park, a 40-acre park dedicated to cycling.
A dedicated cyclist, map maker, and geology enthusiast, Zach lives with his wife and fuzzy child Cody, the cocker spaniel, in Boulder, Colo.