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About Boomtown

“Leveraging external innovation is challenging. Traditional collaboration approaches fail to deliver the promised value for corporations because all businesses are unique, yet most solutions are templatized.”  – TOBY KROUT, CEO Boomtown


Who We Are

The Boomtown team has a more than a century of combined experience leading large, complex global projects with brands such as GE Capital, JPMorgan Chase, Kaiser Permanente, Bank of America, Neuberger Berman, Aegon, Ericsson, Google, Hewlett Packard, Comcast NBCUniversal, Avaya, Cisco, Dell, Microsoft, Ford, and Crocs. The individuals who make up the Boomtown team have deep expertise in corporate innovation, strategy, venture capital, program management, project management, branding, systems design, engineering, and marketing & communications, as well as structured finance, legal, and investment operations at the highest levels.

What We Do

Boomtown provides a groundbreaking solution to external innovation challenges with a completely customized program to identify and nurture the best new offerings exclusively for your organization, based on your goals. You get a professionally managed, bespoke Innovation Platform to expedite the development of game-changing products & services that complement your existing internal innovation program with minimal risk and maximum ROI.

our advantage – new

Our Advantage

Unlike traditional corporate and startup accelerators that mainly benefit investors, our Innovation Platforms apply our highly experienced dedicated team, commitment to exclusivity, and a truly bespoke design to deliver exceptional ROI based on your unique business goals.

Boomtown works with only one organization in a given market segment, ensuring our partner realizes all the benefits. We harness the power of startup innovation to complement your internal initiatives, address industry-specific challenges, and create a long-term competitive advantage for your organization.

team block


  • Founder. Investor. Coach. Husband. Father. Co-founder of Boomtown and interactive agency Atomic20. Worked on the Governor's team to re-brand the State of Colorado. University of Colorado advisory board member. MBA holder.
    Chief Executive Officer
    Toby Krout
  • Organizational development specialist. Product and solution validation expert. Practitioner of customer development and design thinking. Skilled in leadership and team dynamics. CompSci grad of Wellesley;Engineering Management grad of CU Boulder.
    Managing Director
    Erin Stadler
  • Finance, fund, and risk management expert. Startup advisor and investor. Experienced in private equity, venture capital, and structured products. Logged time at JPMorganChase, GE, and The Royal Bank of Scotland. Competitive ultramarathon runner. Chicago Booth MBA.
    Chief Financial Officer
    Jason Searfoss
  • Boomtown co-founder, Director and Portfolio Manager. Designer at Google. Fellow at Access Venture Partners. Stanford alum, CU CompSci grad. User experience and management science nerd.
    Portfolio Director
    Jose Vieitez
  • Boomtown co-founder. Corporate and securities lawyer. Emerging-business investor. Startup and investment fund advisor. Bar association member in Ohio, Colorado, DC, and the US Supreme Court; Boulder Bar Association Chair.
    General Counsel
    Jack Donenfeld
  • Creative problem-solver. Comms strategist. Demand generator. Marketing director at Techstars and Webroot. Writer and content creator. Business owner. Kundalini yogi, east coaster, mountain dweller. Wrangler of wild things.
    Head of Marketing
    Kerri Beers
  • Strategic planner, critical thinker & marketing leader. Thrives on insights and an integrated approach. Led advertising for Walt Disney, Marvel, Fox Searchlight, Walmart, NBA All-Star, ESPN Events, Coca-Cola, HBO/Bravo, Universal Pictures and The Home Depot. Wife, mother of 2, entrepreneurial-spirited and lover of piano, travel and interior decorating.
    Marketing Director, The Farm
    Amy Wright
  • Creator of new business ideas. Global experience working with multiple cultures and business dimensions. Wide background of working in multi-disciplinary functional areas to achieve lasting enterprise success. Creative big picture thinker with uncanny ability to simplify the complex and discern the way forward.
    Accelerator Director, The Farm & SportsTech
    Ken Durand
  • Fund admin and operational due diligence. Held leadership roles at some of the world’s leading financial services institutions. US Army Vet. Military Intelligence. Awarded Bronze Star.
    Managing Director & COO of Investment Management
    Mark Faulkenberg
  • Sports & entertainment expert. Consultant to SportsTech startups. EVP, GM of Sales for Allegiant Stadium. NASCAR Team Marketing lead. SVP Sports Marketing and Attorney for Bank of America. General Counsel of Octagon.
    SportsTech Director
    Chris Traeger
  • Experienced statistician, controller, quant, and operations expert. Controller for Comsero, Inc. and Numeria Ventures. Research director of Tourism Economics and Management in Venice, Italy. Independent trader; languages trainer.
    Laura Andreatta
  • Analytical and creative. Expertise in entrepreneurship, innovation, and project management. Enjoys innovative and collaborative work environments. Champion of diversity, equality, and inclusion.
    Head of Design
    Zach Lee



Generating Revenue

Portfolio Valuation


Interested in learning more or starting your own Innovation Platform?